Eric Lanke
Association executive, constant reader, and occasional author
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Saturday, April 29, 2017
A Primate’s Memoir by Robert M. Sapolsky
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I was 128 pages into this one when I realized something horrible, and 183 pages in when I decided to do something about it. What was the...
Monday, April 24, 2017
Prioritizing Sends a Message
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We're beginning to rev up for our annual strategic board retreat. In our process, this is a major pivot point for the organization, wh...
Monday, April 17, 2017
The Psychology of Trade Shows
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I recently attended my association's trade show. It's a major event for our industry, taking place only once every three years and...
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Saturday, April 15, 2017
Sapphira and the Slave Girl by Willa Cather
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I very much enjoyed the warning printed under the copyright notice of my battered copy of what I take to be a first edition of Sapphira an...
Monday, April 10, 2017
Changing Strategy and Member Engagement
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A few weeks ago I wrote about the presentation I gave at my association's Annual Conference, communicating our overall strategy and th...
Monday, April 3, 2017
The Glamourous Life
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Those of you who are seasoned travelers, you might want to skip this one. I've been traveling on business since I started my career ...
Saturday, April 1, 2017
The Marketing of Evil by David Kupelian
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Picked this one up at the local library’s book sale, purely on the dark comedic appeal of the title and its subtitle: “How Radicals, Eliti...
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