Eric Lanke
Association executive, constant reader, and occasional author
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Monday, December 31, 2018
My Top 5 Blog Posts of 2018
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As we end another year, here's a look back at the five posts on this blog that received the most page views in 2018. 1. Stop Calling I...
Monday, December 24, 2018
A Holiday Break: The Bell by Iris Murdoch
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Books are always the best holiday gift for me. The only thing I like better than the anticipation of reading a long sought after title i...
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Saturday, December 22, 2018
The Association CEO Handbook by Paul A. Belford
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The subtitle here is “A Personal Guide to Leadership and Career Fulfillment in Association Management.” How it came into my possession I n...
Monday, December 17, 2018
Program Goals and Marketing Objectives
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I've been thinking this week about metrics for the marketing and communications function of my organization. Specifically, what's ...
Monday, December 10, 2018
Constraints + Creativity = Innovation
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My association sponsors an undergraduate education program we call the Fluid Power Vehicle Challenge. Essentially, it challenges undergrad...
Saturday, December 8, 2018
The Immortal Life of Henrietta Lacks by Rebecca Skloot
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A lot has already been written about this book. And from my point of view, it stands up very well to all the attention it had received. ...
Monday, December 3, 2018
Traveling Is So Much Fun
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I flew in and out of LAX this week. It's not a frequent airport for me -- I can't even remember the last time I was there. But som...
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